Best Tarte Mascara Review

Some of the best mascaras on the market are from Tarte Cosmetics. If you are looking for your ‘the one’, you will find it in one out of these 3 options.

Editor's Choice
Tarte Cosmetics Lights Camera...
Our Rating:
0.24 fl oz
Tarte Cosmetics Gifted Amazonian...
Our Rating:
0.24 fl oz
Tarte Tarteist Lash Paint Mascara
Our Rating:
0.23 fl oz

Best Tarte Mascara Products Review

Editor's Choice

Tarte Cosmetics Lights Camera Mascara Review

The so-called 4 in 1 mascara by Tarte will give you everything that you could ever wish for! This mascara is specifically designed for every lady and is an award-winning product in 2016. If you need volume you will enjoy its stronghold and the fact that increases your lash volume by an unreliable rate of 424% in one single application!

All You Need

If you need a good length, curl, conditioner and volume, you will find all of it in this mascara!

It has been clinically proven that it can do all of the above, so no wonder it easily became one of the best sellers by Tarte. Also, it is recommended by dermatologists and makeup artists.

It comes in a standard 0.24 fl oz bottle and will last you throughout the year. This is also an ideal choice if you are someone who does freelancing and you are a certified makeup artist. You can easily coat your client’s lashes with this mascara and still enjoy several different outcomes each time you do the application.

No reason to bring one lengthening, other curling, and this volumizing mascara. All you’ll need is a fancy lash curler and that’s about it.

High Quality

Thanks to its 360-degree magnilash wand it will separate every lash and make it pop out on its own. The mascara is filled and powered by olive esters and rice bran wax. These two will help out with the length and smoothens of your lashes, as well as the protection from the environmental factors.

The mascara is also made out of mineral pigments, as well as vitamin C and provitamin B5 which can help out with softening and nourishing of your lashes. Not only that, but it is free of any parabens, sulfates, preservatives, gluten, fragrance, dye, and petrochemicals.

However, it is not waterproof, but there is the same exact kind of this mascara in the waterproof edition if you really need a strong and sturdy option.

Tarte Lights Camera Lashes

Beautiful Design

If you want a mascara which has a beautiful and breathtaking design you are going to love this one. Called Lights, Camera, Lashes because it is meant to enhance your unique style, and your inner diva when taking pictures. You will feel powerful and feminine, just as you should and would if you were on a photo shoot.

Not only that it is confidence boosting, but this mascara is also an ideal present for your most loved ones.

Featuring an irresistible purple packaging, as well as golden engraved letters which every woman will find stunning and as a must-have in their bag. Also, the mascara is safe even for contact lens wearers, which means that everyone’s included on wearing it.

How To Apply It?

  • Apply as a finishing touch to your eye makeup.
  • You can prime your lashes with an eyelash primer (if you have one), or you can just curl your lashes with any lash curler you own.
  • While your lashes are still lifted up apply an even coat from the root to the tip of your lashes. Do the same thing on the other eye and only reapply if you need a dramatic effect and if you need more volume.

Removal wise, the mascara will come off with a bit of micellar water, and some cotton balls.


  • Beautiful packaging and design
  • You get 4 in 1 solution with your purchase
  • Give out volume, length, curl, and acts as a conditioner
  • Cruelty-free and Gluten-free
  • An ideal choice for makeup artists
  • Great idea if you need diversity
  • Safe for contact lens wearers
  • Award-winning product in 2016 which can increase volume by 424%


  • Not waterproof so it might smudge on some
  • A bit expensive for a mascara

Tarte Cosmetics Lights Camera Mascara Review​ Verdict:

Women worldwide have been loving Tarte cosmetics, and there is a good reason for that. Their products are cruelty-free while being high-quality, such as this mascara. Featuring an ideal wand which will give you 4 different types of finishes, ideal for makeup artists who are always on the go.

The design of the tube is also beautiful, and the mascara would act as a great present for your loved ones. Although it is not a waterproof solution, you can still purchase the exact same kind in the waterproof edition.


Tarte Cosmetics Gifted Mascara Review

As previously mentioned, this Amazonian mascara is an interesting product by Tarte since it, supposedly, can survive any weather condition. Even the packaging itself was inspired by some tribes, which is something that a lot of women gravitate to. This mascara will give you volume and length while acting as a staple piece in your makeup kit.

Top Rated

This is one of the highly rated products by Tarte due to the fact that it is vegan and cruelty-free.

Not only that, but it is also dermatologically tested, as well as ophthalmologically tested and approved. It is also a safe solution for contact lens wearers. Women who demand volume will easily achieve it with this mascara and will say bye to any strip lashes or lash extensions. Free of any parabens, as well as mineral oils, phthalates, sodium lauryl sulfates, and gluten. Once applied the mascara will give out a lot of volume and length, but not as much of a curl.

Premium Quality

Thanks to its premium ingredients this mascara can deliver results better than its other competitors. In fact, it is made out of Amazonian clay (as the same suggests), which can balance, nourish, and hydrate your lashes. In time, it will repair them and promote healthy growth.

This might be the perfect solution if you are someone who needs soft volume and you have super dry or short lashes. Besides this, it is also filled with rice wax which can lengthen your lashes and olive esters which protects the lashes. This mascara comes in the standard 0.24 fl oz tube.

Tribal Vibes

Since the founder Maureen Kelly loves to travel a lot she always finds her inspiration for the packaging in her recently visited locations.

This is why a lot of her makeup items are highly priced (due to original and sturdy packaging), as well as because of beautiful designs. This mascara comes in a yellow tube with some retro prints on top which everyone will find appealing.

How To Apply It?

  • Take the mascara out of the tube and apply it in a generous coat.
  • Wedge the want starting at the base and pull it by making zig-zag motions. This way you will reach every lash and coat it dramatically while avoiding clumping.


  • Stunning design
  • Made out of high-quality ingredients
  • Has Amazonian clay which provides moisture, ideal for women with drier lashes
  • Paraben and sulfate free
  • Vegan
  • Dermatologically and ophthalmologically tested
  • Safe for contact lens wearers
  • Give out length & volume


  • You won't get as much of a curl

Tarte Cosmetics Gifted Mascara Review​ Verdict:

If you are on the lookout for the perfect mascara which will give you volume and length then know that this is it. A lot of women swear on this one due to the fact that it features Amazonian clay, which is a rare ingredient in mascaras.

Also, this mascara comes in a lovely wooden like packaging and is inspired by some tribes in Amazonia. The perfect solution for your everyday wear, or even a thoughtful present for your loved ones.


Tarteist Lash Paint Mascara Review

Lastly, the Lash Paint Mascara by Tarte is one of their best-sellers, and the reason because is due to its stunning tube and even a prettier wand. Ideal wand will give out separation for every single lash, no matter how short or flat they may be.

Jet Black

Not a lot of mascaras can say that they provide a jet black color payoff, unlike this one.

It gives out the dramatic Hollywood lash vibe and is the perfect solution if you need volume. Its molded brush can grab and coat every single piece of hair and still give it volume.

The patented silicone wand will give out thick and matte black lashes in one stroke only. As you’d expect, the mascara is formulated without mineral oils, parabens, gluten, and triclosan. However, it comes in a bit smaller tube than other mascaras, it is 0.23 fl oz.

High Quality

Filled with several different ingredients, but the most important kind is the triple black painted mineral pigment. Thanks to this pigment, you will be left with rich and ultra black lashes around your entire lash line.

As usual, it is also made with rice bran wax which helps with the lengthening of the lashes, but also with some cellulose – which is a plant-derived thickening agent. You can expect your lashes to look coated all throughout the day, and you can also enjoy knowing the fact that your mascara is vegan and cruelty-free, as well as ophthalmologically tested. Safe for contact lens wearers and dermatologically approved.

Feminine Design

The tube of the mascara is covered in black, which only accentuates the fact that it gives out a jet matte black color payoff. The cap of the tube is golden, and has some black color prints and splash like patterns.

Tarte Tartiest Mascara

This mascara looks very grandiose and high-end, ideal for women who want to show it off, or it can make a great birthday gift.

How To Apply It?

  • Coat the brush with a generous amount of mascara and apply it by making zig-zag motions.
  • Start at the base and pull to the tip.
  • For a finishing touch use its fanned bristles that are at the tip to coat your inner and outer corners. Two coats will be more than enough with this mascara.


  • Stunning packaging
  • Gives out jet black lashes
  • Grabs every lash with ease
  • Vegan and cruelty-free
  • Approved by dermatologists
  • Safe for contact lens wearers
  • Top selling product


  • A smaller tube
  • A bit pricey
  • Might not be the ideal solution for those who want a natural outcome since the pigment is really dark

Tarteist Lash Paint Mascara Review​​ Verdict:

This mascara can perform quite well on any lash type. It coats every lash equally and provides a matte black pigment. If you are someone who wants dramatic lashes you are going to love this wand. The pigment is easily spread due to its bristles, and the tube is lovely and ideal for gifting to someone.

Why Choose Tarte?

Tarte is a well known and loved brand worldwide that offers diversity, and some of the best skincare and face makeup products. The company is eco-chi, vegan and cruelty-free, as well as hypoallergenic. Although being considered as a relatively pricey brand, they still offer luxury and quality which you’d expect to get in return for their price point. All of their products are packed with naturally-derived ingredients, yet free of any parabens, sodium sulfates & gluten.

Does Tarte Provide Longwear?

Tarte was founded almost 20 years ago by Maureen Kelly. In fact, it was founded in 2000. The company initially focused on cheek stains, then on foundations, and in 2005 they’ve created one of the best selling mascaras, which we will talk about later down below. Every woman had to have at least one out of their products, which was usually either the mascara or nowadays the well-known Tarte shape tape concealer.

Did you know that one shape tape is sold every 40 seconds worldwide? It is the fastest selling concealer thanks to its high coverage. The whole brand provides longevity for so many different opportunities, events, and different skin types. Because of that, the founder came up with the well-known Amazonian theme.

The whole point of the Amazonian line of products was that they could provide longevity and nice color payoff even during tough and hot situations, such as you’d experience in Amazonia due to its steamy weather. This line was consistent out of several products, such as the foundation, face mist, shadows, bronzers, and the well-known Amazonian clay mascara, which is one of our top choices as well.

What You Need To Know About Tarte Cosmetics

The company has been so successful in these last few years, which only proves that they know their customers and their needs quite well. In fact, the founder Maureen Kelly even dropped out of college because she believed that her true calling was in designing makeup. She dropped out of psychology and proceeded to create her own makeup, starting with a cheek stain.

Nowadays her products are available and sold in over 190+ countries worldwide! Some of her ultimate must-haves have been foundations, and concealers, as well as some selected mascaras.

In fact, their Lights, Camera Lashes mascara was the 2016 Reader’s Choice Awards winner! Why? This mascara claimed that it can increase the lash volume by 424 percent!

How To Find The Ideal Mascara?

If you want to find the ideal mascara you should focus on the formula (consistency), as well as the ideal wand. Some companies can’t offer both, which is why women are often stuck when it comes to choosing between one out of these two qualities. However, when choosing your mascara, there are also some other factors that you need to look into, such as:

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The brush shape

Every brush will give out a different finish. Just as you style your hair differently with every other thick or thin hairbrush, you should know that you will also achieve different effects with different mascara brushes. Most of the time your brush will have a curved base because it can provide a lovely curl, while mascaras that are long, straight and thin provide length. If you only need volume you can find it in thicker brushes with dense bristles.

The application process

You should always curl your lashes no matter where you are headed, and no matter the lash type you have. Use a lash curler and only then follow up with a mascara. Some women also love to use lash-boosting serums or even lash primers in order to get the ultimate and luscious results.

When it comes to your mascara application take the wand out of the tube and start at the very root of your lashes, moving the wand upwards and twisting it side to side to the end of the lashes. Once you finish both eyes and they dry down you can dip in for another coat and add more layers if needed.

Bottom lashes

Women are often perplexed when it comes to lash application on their bottom lashes. Not every lady can pull off this look, which is why a lot of women stay away from this trend. Younger women should always enhance their upper and lower lashes since this helps with rounding up of their eyes.

However, those women of a certain age should only do mascara on their upper lashes. Also, don’t forget that a bit of mascara will transfer either way on your lower portion as well, so make sure your pressure and application is light at first, and only dig in for the second coat if you really need it.


Flaking is the worst enemy of every mascara. Unfortunately, this is quite common with a lot of tubes. Why and how? Due to the low temperatures that your mascara might experience if it is too cold outside. The mascara can dry out and end up being flaky on your under eyes. This can also be an indicator that it is time for you to purchase a brand new mascara and to throw out this tube.

Last update on 2022-10-03 / Affiliate links / Images from Amazon Product Advertising API

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